Coca-Cola is considering cutting ties with the agency that created a Facebook campaign that parents accused of targeting children by using references to a notorious pornographic movie.

The soft-drinks giant, which has come in for heavy criticism after running a racy Facebook campaign for the Dr Pepper brand, has told the agency that it must stop all advertising work on Coca-Cola brands until a decision is reached on whether to terminate the relationship.

However, the promotion backfired when a Mumsnet user saw her 14-year-old daughter's Facebook page – or rather the Dr Pepper campaign she had joined – had been updated with a message that made direct reference to a hardcore pornographic film.

"We have stopped all our ongoing work with [digital agency] Lean Mean Fighting Machine and are currently reviewing our relationship with the agency," said a spokeswoman for Coca-Cola GB.

Sex sells baby, what the hell are you expecting? I can just hear the ad campaign, Facebook meets sex, meets cola, WE HAVE A WEINER.....oops winner

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